Is store brand mouthwash as good as name bran...

Send us Fan MailOn today’s show we cover lots of questions including…Is it a good idea to put pure glycerin on skin?Can a salon professional attend a cosmetic chemist course?Why don’t all Amlactin lotions smell bad?Is there a good two in one shampoo on the market?Are there differ ...  Show more

Send us Fan MailOn today’s show we cover lots of questions including…What’s the difference between Cetaphil and AmLactin? How do you know if a sunscreen is delivering the SPF they claim?Are copper peptides better than retinol?How do you to stay smoother longer after shaving?Can e ...  Show more

All of us are surrounded by brands. Designer brands. Bargain-shopper brands. Brands for seemingly every demographic slice among us. But have you ever stopped to ask yourself how brands influence you? This week, we bring you our 2019 conversation with <a href="https://marketing ...

Is your name a brand? Today we are going over a very interesting topic in the world of branding! gigstrategic.com seancastrina.com 

Awareness vs affinity. Reach vs resonance. Even customer acquisition vs loyalty. The debate has many names, and it’s clearly not going anywhere. But what if everyone’s right? This week, Elena, Angela, and Rob are joined by SVP Brand Strategy Catrina McAuliffe to break down the pu ...  Show more

What do Poolside FM and Isamaya Beauty have in common? Their founders have created brands with unique yet relatable identities.

Background: 

Isamaya Ffrench, makeup artist and founder of Isamaya Beauty, and Marty Bell, co-foun ...