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1149. Legal Up: Protecting Your Brand Before You Think You Need To with Berkley Sweetapple

If you've ever told yourself "I'm too small to worry about trademarks," this episode is the wake-up call. Kelly sits down with trademark and IP attorney Berkeley Sweetapple — the rare lawyer who makes legal genuinely fun — to break down why protecting your brand isn't a someday p ...  Show more

1148. How to Turn One Book Into a Forever Marketing Flywheel

Most authors treat the book launch as the finish line, instead of the starting one. As we celebrate The Miracle Hour landing on the USA Today bestsellers list, this episode breaks down exactly how she's continuing to monetize the book and use it to grow the business (and why a bo ...  Show more

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