S10E22 - The Show Must Go On: Broadway Market...

Jerry Goodis was one of the most colourful characters in the history of Canadian advertising.He founded a legendary advertising agency and created some of Canada’s longest-running ad campaigns. And while doing that, he attacked the ad industry for producing terrible ads. He was l ...  Show more

Taking a look at the most creative audio ideas from around the world. Including a podcast for runners that only works if you’re actually running, a police recruitment campaign that capitalized on the popularity of True Crime, and a very ambitious alternative audio track created t ...  Show more

Get JD's new playbook Social Media Selling Machine here. Today, Jon talks about some of the most successful Broadway shows in history and the people who are really making money on them behind the scenes. Plus, hear an exclusive interview with Adam Levowitz about the challenges an ...  Show more

Broadway operates on a winner-take-most business model. A runaway hit like Stereophonic — which just won five Tony Awards — will create a few big winners. But even the stars of the show will have to go elsewhere to make real money. (Part two of a <a href="https://freako ...

There’s a phrase that’s common among those in the theater industry: You can’t make a living, but you can make a killing. Jill Furman is a theatrical producer and winner of multiple Tony awards. She’s part of the team that brought breakout successes “Hamilton” and “In The Height ...  Show more

A hit like Hamilton can come from nowhere while a sure bet can lose $20 million in a flash. We speak with some of the biggest producers in the game — Sonia Friedman, Jeffrey Seller, Hal Luftig — and learn that there is only one guarantee: the theater owners always win. ...