How Customer Experience Can Drive R&D with Ra...

Ron Johnson built the Apple Store from a blank sheet of paper, turning a company that couldn't get shelf space at Best Buy into the most profitable retailer on earth. Before that he helped make Target "Tar-zhay," and after it he had one of the most publicly dissected tenures in r ...  عرض المزيد

In this solo Brainfluence episode, Roger Dooley argues that the strangest-looking experiments in behavioral science are usually the most useful ones. He opens in 1969, when psychologist Robert Zajonc put 72 cockroaches through mazes in front of an audience of other cockroaches. T ...  عرض المزيد

Join Margaret Ryan, VP of Product at American Express, as she sh ...

How often do innovators ask themselves if someone really needs their products? In this episode of the DMI podcast, host Will Francis speaks with Laurier Mandin, founder of Graphos Product and author of I Need That. With over 30 years helping innovators bring ideas to life, Laurie ...  عرض المزيد

JJ Reynolds is the founder of Vision Labs where he helps companies measure and take action on their marketing data. 

In this episode, we discuss: 

Most experienced professionals in the industry will tell you that the best designs don't operate in a vacuum. Yet, most of our measurement approaches do. How do you know you're actually making a measurable impact toward users' long-term goals? Connor Joyce, author of the book, Br ...  عرض المزيد