The Ups And Downs Of Sales

When Erik was back in high school, he really really wanted a skateboard and they were $120 (for the late 80s, that’s pretty pricey) and he didn’t have that money. He’d always done paper routes and shoveled snow and cut grass around the neighborhood but that was money that kind of ...  Show more

If you're like Erik then you likely have a lot of information about the company in your head that others in the company need to know about. Erik has written that information down in two separate documents. First, there's The Company Cheatsheet which is shared with all employees. ...  Show more

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In this podcast episode, John Golden and Bob Marsh discuss the concept of selling with simplicity. They emphasize the importance of understanding how people make decisions and simplifying the sales process in today's data-heavy world. They highlight the role of salespeople as adv ...  Show more

You’re only as good as your last at-bat. The way you made your money yesterday is the last thing you should care about. The landscape of sales in our society has changed fundamentally over the last few years.  Utilizing social media to directly contact key individuals in B2B c ...

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