S02.EP19 - Creative Briefs & Strategy Fundame...

In this episode of JUST Branding, Jacob Cass and Matt Davies sit down with Kevin Finn, founder of TheSumOf and author of Brand Principles, to unpack a provocative idea that challenges a core assumption in the branding industry. Kevin argues that designers and agencies don’t build ...  Show more

B2B rebrands do not fail because of the logo. They fail because the organisation was never aligned, the board never believed in it, and the rollout was treated like a campaign instead of infrastructure. In this episode with Martin Zarian of Factory39, we unpack the uncomfortable ...  Show more

Welcome to Strategy Skills episode 405, an interview with the author of Strategic, Rich Horwath. In his book, Rich delivers an incisive roadmap to help leaders at all levels think, plan, and act strategically to navigate every business challenge they face. T ...

Greg Oyhenart, the senior VP of Corporate Development and the Chief Strategy Officer of a BC financial institution, joined us to chat about developing strategy and leading teams. Greg has worked with a variety of orgnizations, from small businesses to midsize enterprises, across ...  Show more

StrategyMan vs. the Anti-Strategy Squad: Using Strategic Thinking to Defeat Bad Strategy and Save Your Plan by Rich Horwath

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Adaptive strategy is an ingenious approach that has been the secret sauce behind the longevity of iconic companies. In this episode, we sit down with Peter Compo, the author of The Emergent Approach to Adaptive Strategy, Des ...