Howard Schultz: Saving Starbucks | The Third ...

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Filmmaker George Lucas created the most successful movie franchise of all time. Star Wars revolutionized cinema, taught Hollywood the true value of merchandise and turned a niche film genre into a billion dollar industry. To build his own empire, George will defy the ...

During his first visit to Seattle in 1981, Howard Schultz walked into a little coffee bean shop called Starbucks and fell in love with it. A few years later, he bought the six-store chain for almost 4 million dollars, and began to transform it into a ubiquitous landmark, a "third ...  Show more

Howard Schultz can hardly believe the mess his company is in, with sales in free fall. To pull out of it, he’ll need to make a radical move. Yet no matter what he does, Starbucks’ problems only get worse. And Dunkin Donuts is in expansion mode, looking to capitalize on the coffee ...  Show more

Howard Schultz has found his mission. He’s burning to turn Starbucks into an espresso bar business, but he can’t convince Starbucks owners to get onboard. Back in the Northeast, Bill Rosenberg is frustrated too. His son, who’s now Dunkin Donut’s CEO, has ideas that seem sure to w ...  Show more

Starbucks. You’d be hard pressed to name any brand that’s more ubiquitous in the world today. With nearly half a billion global customer purchases per week across its stores and 3rd party retail channels, a significant portion of the human population gets their daily fix in the g ...  Show more