UP201: EA Sports, FIFA and women

Spin Class is our regular series with experts in sports communications, PR and reputation management. Football's transfer window is one of the definitive sports business stories. Its cast of characters include players, agents, managers, club owners and a small number of journalis ...  Show more

Nigel Rushman is one of the most effective operators in the modern sports business — a fixer and dealmaker who spent four decades at the delivery end of major events, building a parallel international career brokering deals across governments and industry. After a start in restau ...  Show more

When EA Sports and FIFA parted ways in 2023, there was just one minor problem: the popular soccer video game’s brand was entirely wrapped up in the FIFA name. Nils Leonard, Co-Founder of Uncommon Creative Studio, shares how he and his team approached creating a FIFA-less brand th ...  Show more

How has EA adjusted to life after Fifa and has it made the most of its new freedoms? What can we learn from EA's success with its sports titles? Steve McCaskill joins SportsPro CEO Nick Meacham to talk all things video games.

Talking points:

The GamesIndustry.biz team discusses the biggest stories of the past week. First up, we discuss the ongoing dance between Electronic Arts and football association FIFA. While EA has claimed it's considering a rebrand for its best-selling football series, FIFA has suggested it's c ...  Show more

In this week's episode, Nathan is joined by Christian Volk, Director of eFootball & Gaming at FIFA, the international governing body of association football.They discussed FIFA’s intentions for FIFAe in 2021 and an overview of what’s to come, why esports is important for FIFA and ...  Show more