Angelica Cheung: Chinese Customers Will “Expect to See Something Different” When They Travel Again

Angelica Cheung: Chinese Customers Will “Expe...

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How Nike Built the Biggest World Cup Campaign Ever

The 2026 World Cup marked an unprecedented milestone for global football, expanding to 48 teams playing over 100 matches across the US, Canada and Mexico. In this special episode of The Debrief, Nike’s vice president of global brand management Helena Thornton joins BoFsenior corr ...  Show more

Oura CEO on the Future of Health Intelligence

The boundaries between technology, wellness and luxury are blurring. Wearable technology is no longer just about tracking steps; it has become a sophisticated tool for lifestyle optimisation, personal health intelligence and a subtle statement of identity. Now, there are more dev ...  Show more

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