SYSK Choice: The Power of Good Storytelling &...

Have you ever noticed that when two people walk together, they often fall into step without even trying? Or that people in conversation sometimes begin to mirror each other's movements? Humans have a curious tendency to synchronize with one another, often without realizing it. Wh ...  Show more

Can someone's taste in music make them more attractive to you? Apparently, it can. The music people listen to can influence how we perceive their personalities, how compatible we think we might be, and even how romantically interested we are in them. So what does your playlist sa ...  Show more

The ability to create and tell powerful stories is by far the most important skill of a leader because it can change minds, spark action, and stir passion. Lisa B, Marshall interviews best selling author Carmine Gallo about his latest book: The Storyteller’s Secret: From TED Spea ...  Show more

The fact that you're listening to this podcast right now tells me ‌you likely already know the power of a compelling story. Good storytelling can persuade, inspire, and ultimately grab hold of the hearts and minds of whoever's listening or reading. And so, whether you'd call y ...

As much as we'd like to believe that people are convinced by facts, years of cognitive research show that we are convinced by stories and emotions (and then we often find facts to support our decisions). Since storytelling matters, we talked about how to do it well.To sign up for ...  Show more