EP81. Can the beauty industry ever be transpa...

Most indie beauty brands launch with a Shopify store, post a few times on Instagram, and wait for the sales to come. They don't. In this episode of Green Beauty Conversations, Formula Botanica CEO and podcast host Lorraine Dallmeier talks to Line Pevik, Head of Brand at Frøya Org ...  Show more

The beauty industry has always invented new problems for you to solve. What's changed is how fast it can now name them, package them, and sell them back to you. In this episode of Green Beauty Conversations, Formula Botanica CEO and podcast host Lorraine Dallmeier runs through th ...  Show more

Read more > Listen to the podcast (duration: 21:49) > How can the beauty industry meet the increasing demands for sustainability and inclusivity? And how can digital experimentation and social selling be advanced in a meaningful way? Two McKinsey leaders discuss the future of the ...  Show more

BoF’s Imran Amed sits down with Priya Rao, executive editor of The Business of Beauty, to go inside the findings of our new report ‘The State of Fashion: Beauty.’

Background:

The global beauty industry is booming. 

“ ...

As consumers, it can be overwhelming to make conscious decisions about the types of companies we want to support.

We want to give our business to companies that create clean and effective products AND support our values.

But how do you know what to look for?

...

As the beauty business shifts towards boutique brands and upstarts, traditional titans of the industry like L'Oreal and Esteé Lauder are struggling to maintain a foothold. At the center of this cultural shift are beauty influencers, who are reaching a new wave of savvy, socially ...  Show more