Uncertainty Advantage

AI isn’t replacing jobs the way headlines suggest, but it is changing who keeps them.Greg Emerson, BCG’s global leader of technology and AI investing, explains why AI will reshape three to four times more jobs than it replaces. He argues that fears of mass unemployment are overbl ...  Show more

Navigating uncertainty means one thing: flexibility beats prediction.Nikolaus Lang, global leader of the BCG Henderson Institute, looks 25 years into the future, breaking down what four plausible scenarios mean for GDP growth, work hours, and defense spending. He explains what CE ...  Show more

What would you have done differently if you had anticipated the likelihood of a global pandemic or the explosion of generative AI? Spend time with BCG’s editor in chief, our conversational AI agent GENE, and BCG experts as they focus on what could lie ahead for our world—and how ...  Show more

Why should a business utilize science fiction? What do you think your business plan is? That's the message of Brian David Johnson, a leading expert on science fiction prototyping and threatcasting. Threatcasting is a sub-genre of forecast that details future threats and how th ...

Some worry that AI will eliminate jobs. But what if we found ourselves in 2030 with 50% more job openings than people to fill them? BCG’s Debbie Lovich imagines a world where top companies must wow workers—or risk losing essential talent (and profits) to competitors. How would CE ...  Show more

When Tristan Harris co-founded the Center for Humane Technology in 2018, he was trying to educate tech leaders and policymakers about the harms of social media.

But today, he’s sounding the alarm about a different technology — one that he says could pose an existential t ...