Back to the Roots: Nikhil Arora and Alejandro...

Today’s callers: Cristopher from Chicago wants to expand his family’s salsa brand from farmers markets into retail. Next, Darcy in Australia considers adapting his protein bar brand’s messaging to reach beyond his core enthusiasts. Finally, Seema in Canada seeks strategies to inc ...  Show more

Roy and Ryan were avid outdoorsmen who wanted a cooler that wouldn’t break. So they built one themselves.The result was YETI: a high-end cooler that early retailers thought nobody would buy. But serious outdoorsmen did—and eventually YETI escaped its niche, becoming a status symb ...  Show more

In this episode I'm joined by Katie and Jon Tlush from Tlush Family Farm near Philadelphia. Among other things, Katie and Jon are growing and selling both mushrooms and microgreens, growing both indoors.This is a really interesting episode, especially if mushroom growing is somet ...  Show more

Maine Cap N Stem Started in 2014 cultivating a variety of gourmet mushrooms from spore to store, then became the first national producer and distributor of Certified Organic Mushroom Substrate for small and large farms across the continental USA. We crack a beer with the founder ...  Show more

Jash Mehta and Blair Fletcher Hardy found a gap in the coffee market and ran with it. Learn how they set their brand apart with plant-based, healthy offerings.

For more on Pop & Bottle and show notes: <a href="https://www.shopify.com/blog/pop-and-bottle-finding-a-gap-in- ...

Founders Michelle Jimenez-Meggiato and Andrea Meggiato unveil their launch plans for Breakfast Cups, their first expansion outside of their hero product Pizza Cupcakes. To set up for this launch, they've rebranded their food company to Incredifulls, found a nationwide retailer ...