331. How to Get "Ready-to-Buy" Customers

Your product business is making sales, so why does it feel like there's never enough money in the bank? The problem might not be how much you're selling, but how much cash is trapped in your inventory! I'm joined by retail strategist and author Catherine Erdly, who has spent over ...  عرض المزيد

Black Friday isn't your only opportunity to make big sales in Q4. Treating the entire holiday season like one big promotion could be costing your product business serious revenue. In this episode, I'm breaking down the 4 distinct buying windows between October and January and how ...  عرض المزيد

Hey, in this episode, we're gonna talk about how to turn your social media followers into loyal customers. We'll chat about why it's essential to create trust and offer value to your audience before trying to sell to them. This episode is filled with actionable tips you can put t ...  عرض المزيد

In this episode, we explore how to use customer insights to make your messaging truly resonate. You'll learn how to tap into testimonials and real feedback to speak directly to your audience’s needs and desires, helping them feel understood and engaged. We break down a simple, th ...  عرض المزيد

It probably doesn’t surprise you that in 2023, building a loyal audience is critical to the success of any business. Most entrepreneurs and creators know that they need an audience to sell their offer… but what if I told you that BEFORE you even have a product or service to sell, ...  عرض المزيد