How to Reduce Your Facebook Ad Costs

Are you producing YouTube content but failing to gain traction? I interview Liron Segev to learn, which new YouTube tools and features can help you get more attention and build better relationships on YouTube.New Content Tools: Add Motion for YouTube Shorts, Re-Imagine, Add Objec ...  Show more

Wonder how others consistently engineer short-form videos that get watched, shared, and remembered? I interview Hilary Billings to learn how to leverage three psychological principles that make people stop scrolling to watch short-form videos.How to Apply the Science of Attention ...  Show more

Here's one case where doing a marketing promotion can hurt you... Details emerge on Instagram's increasingly important Suggestions algorithm... TikTok gains a brand-safe text-to-image feature... Will Google EVER get rid of cookies? And more convincing hooky-playing.

How to Grow Your Agency Through Socially Responsible MarketingDESCRIPTION:Wondering how to prioritize inclusivity, emotion, and social impact in your agency’s work? Looking for a proven model to follow? To discover the keys to conscious agency growth from a serial entrepreneur wh ...  Show more

#90 How can you transform your marketing approach to create meaningful connections and lasting impact? In this episode, Seth Godin shares his wisdom on redefining marketing, emphasizing the importance of empathy, understanding customer needs, and leveraging AI as a supportive ...

In this very special bonus podcast episode, my friend Salome Schillack, and I are talking about how Facebook (and Instagram) are making changes to their ability to target some iOS users. (If you’ve got an Apple product, that’s you!) The result? This presents a little hiccup for e ...  Show more