14. Why Do Most Ideas Fail to Scale?

14. Why Do Most Ideas Fail to Scale?

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32. Why Has There Been So Little Progress on Alzheimer’s Disease?

One possibility: a leading hypothesis pursued by researchers (and funders) was built on science that now appears to be fraudulent. Stephen Dubner speaks with the scientist and the journalist who blew the whistle. SOURCES: Charles Piller, investigative journalist for Science, auth ...  Show more

The Most Powerful People You’ve Never Heard Of (Update)

Just beneath the surface of the global economy, there is a hidden layer of dealmakers for whom war, chaos, and sanctions can be a great business opportunity. In this updated episode from 2025, journalists Javier Blas and Jack Farchy help us shine a light on the shadowy realm of c ...  Show more

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494. Why Do Most Ideas Fail to Scale?
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In a new book called The Voltage Effect, the economist John List — who has already revolutionized how his profession does research — is trying to start a scaling revolution. In this installment of the Freakonomics Radio Book Club, List teaches us how to avoid false posi ...

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From baseball card conventions to Walmart, John List has always used field experiments to say revolutionary things about economics. He explains the value of an apology, why scaling shouldn’t be an afterthought, and why he moved to the private sector to stay at the forefront of ...

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Why do so many promising solutions in education, medicine, and criminal justice fail to scale up into great policy? And can a new breed of “implementation scientists” crack the code?

 

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Success 2.0: Taking the Leap
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American culture celebrates those who persevere in the face of adversity. So how do we know when to walk away from something that's not working? Today, we kick off our new "Success 2.0" series with economist John List. He says i ...

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