14. Why Do Most Ideas Fail to Scale?

One possibility: a leading hypothesis pursued by researchers (and funders) was built on science that now appears to be fraudulent. Stephen Dubner speaks with the scientist and the journalist who blew the whistle. SOURCES: Charles Piller, investigative journalist for Science, auth ...  Show more

Just beneath the surface of the global economy, there is a hidden layer of dealmakers for whom war, chaos, and sanctions can be a great business opportunity. In this updated episode from 2025, journalists Javier Blas and Jack Farchy help us shine a light on the shadowy realm of c ...  Show more

In a new book called The Voltage Effect, the economist John List — who has already revolutionized how his profession does research — is trying to start a scaling revolution. In this installment of the Freakonomics Radio Book Club, List teaches us how to avoid false posi ...

The social psychologist Robert Cialdini is a pioneer in the science of persuasion. His 1984 book Influence is a classic, and he has just published an expanded and revised edition. In this episode of the Freakonomics Radio Book Club, he gives a master class in ...

Everyone makes mistakes. How do you learn from them? Lessons from the classroom, the Air Force, and the world’s deadliest infectious disease.

RESOURCES:

In his new book, “Rationality: What It Is, Why It Seems Scarce, Why It Matters,” Steven Pinker writes: “When humans set themselves the goal of improving the welfare of their fellows … and they apply their ingenuity in institutions that pool it with others’, they occasionally succ ...  Show more