Getting Data to Build the Perfect Customer Ex...

How do you get your brand into the 90% of memory that's subconscious? In this segment from Marketing Trends, neuroscientist Pranav Yadav reveals that the human brain is a pattern-seeking storytelling device — and the formula for creating lasting brand memory hasn't changed in 5,0 ...  Show more

Are you just busy working? Or are you adding value? Marketing has become overloaded with channels, platforms, metrics, and specialized roles. But Seth Matlins believes the job itself is much simpler: create value, drive sustainable growth, and help the business create and keep cu ...  Show more

As modern marketers, we are swamped by numbers coming from all directions. How do we manage all this data, demystify it, and use it to our best advantage? Host Will Francis chats with

Aron Clymer, Founder and CEO of Data Clymer, talks about data and analytics. Ultimately, the more data you collect on a customer the better you can understand them. Data warehouses enable marketers to collect vast amounts of customer data that can be leveraged to do better tar ...

Jim Edwards - https://www.contentmarketingscripts.com discusses what are the metrics that matter the most for your business? Analytics, sales methods, and where your customers live / age (etc) and how they consume media. There are many ways to look at how your business is doing b ...  Show more

When building products, it's important to use the right data to make sure you're building the right thing for your customers. <a href='https://productschool.com/product-leaders/Anand-Arivukkarasu?utm_campaign=202204-mkt_podcast_episode-anand_arivukkarasu&utm_medi ...