W+K's Martin Weigel on our industry’s unhealt...

We talk campaigns from Heinz Ketchup and The New York Times. Chris Gallery is Global CSO at Mother and Nick Hirst is Global Strategy Lead on Mars across OMC at adam&eve, London. Thanks to Tracksuit and System1 for supporting this series. 

A favorite guest of the show, Martin is one of the most influential strategists in the industry. Formerly of W+K and AMV BBDO, his new book, Strategy is a Verb, reflects on lessons learned in the trenches. A must listen and must read for all of us. Check him out at www.martinweig ...  Show more

People put too much stock in making long-term plans, but let's call them what they really are: guesses. On this episode we discuss deadlines, business plans, world domination, and Dungeons & Dragons.

Show Notes

Many of us are carrying too much stuff in our brains – meetings, ideas, to-do’s. We mean well, but we’re failing to leave space for the creativity and productivity that awaits us. Learn the what, why, and how of cognitive offloading to give your mind the space it needs to do its ...  Show more

After attending a business event this week, I was inspired to talk about how I see many business owners getting too attached to the old way of doing things in their business, becoming over protective of it, and then limiting their growth and freedom. I talk about mobility and pas ...  Show more

There's no machine or algorithm to scaling an IG account -  this is one big big theme to this talk, really digging down into making sure you're going about trying to scale / sell your product on Instagram the way that's going to work - sitting down and DMing for awareness. I a ...