80 - How to Run TikTok Ads w/Social Savannah

Most Marketers think they need more budget to drive more results. Truth is, they just need to understand how people actually make decisions. In this episode, Daniel sits down with Bas Wouters, founder of the Online Influence Institute, to break down how behavioral psychology and ...  Show more

Most marketers don’t have a channel problem. They have a measurement problem. Daniel talks with James Connolly, CEO of Charlie Oscar, to unpack why so much Marketing spend gets wasted, how brands should rethink measurement, and what it actually takes to build a smarter growth str ...  Show more

Wondering if Snapchat ads are right for your business? Need to diversify your advertising? To explore Snapchat ads, in this episode I interview Savannah Sanchez. Savannah is a Snapchat ads pro and founder of The Social Savannah, a consultancy that helps eCommerce brands with pai ...  Show more

Mia Dickson returns to the podcast to share about her second successful business launch within 2 years. When we last spoke to Mia in early 2021, she talked about how the closure of her yoga studio forced her to start her own business. Through the training she received from Foundr ...  Show more

Some businesses in South East Asia are growing at remarkable rates by using social media to sell. Live streaming on TikTok and live chatting on apps like Whatsapp, Line and Zalo are all being used to increase sales. We find out how. Nina Dizon-Cabrera is the CEO of make-up brand, ...  Show more

In this Sweathead episode, Tatiana Peck voices what many of us have been experiencing in this pandemic—burnout, mourning the loss of self and identity, and being plunged into totally different routines. She shares with us how she has bounced back from these emotions and found ...