Cola Wars Pt. 2

Beginning in 1632, a convent of young Ursuline nuns made startling claims – from seeing dead priests, to being possessed by a horde of Satan’s demons. A team of priests presided over daily exorcisms – some of them public – for months…until the blame was directed toward one man: F ...  Show more

On Halloween Eve, 1938 Orson Welles' The War of the Worlds aired on CBS radio. It detailed an alien invasion so realistic that, according to legend, it caused widespread panic among listeners. People really believed aliens were invading Earth. The mass hysteria is an important pa ...  Show more

Coca-Cola was approaching its 100th birthday on 23rd April, 1985, when it unveiled a new beverage at New York City's Lincoln Center: the ‘smoother, rounder, bolder’ flavour of ‘New Coke’. The success of Diet Coke had fragmented the market, and, in response to Pepsi's aggressive ...  Show more

Pepsi twice ended up in court after promotions went disastrously wrong. Other big companies have fallen into the same trap - promising customers rewards so generous that to fulfil the promise might mean corporate bankruptcy. Businesses and customers alike are sometimes blinded by ...  Show more

Once humans nailed down the spicy art of carbonation, they went absolutely bonkers with flavors and gimmicks. While Coca-Cola and Pepsi may be the world's most famous sodas, hundreds of other drinks came and went -- some with a bang of success, and others falling as flat as a day ...  Show more

In 1985, when Coca-Cola eliminated its signature soft drink, “Coke”, and replaced it with a new and improved version called “New Coke”, the American people revolted. In this series premiere, we go back to the beginning of the story and meet the man responsible for Coca-Cola’s big ...  Show more