The Future

Moms drive the majority of household purchasing decisions. Recommendations from mom influencers outperform traditional ads. They even convert better than celebrity endorsements. And yet, they’re still treated like they should be grateful for a free product and an affiliate link. ...  Show more

Every January, parents are asked to plan the entire summer for their kids months in advance, spend a lot of money, juggle waitlists, and pretend this isn't a hellscape of doom. In this episode, we chat with journalist Katherine Goldstein about the overwhelming amount of summer pl ...  Show more

There’s a growing feeling that social media is bad for us: bad for society and bad for our wellbeing. That trend has culminated in a new wave of legislation in the United States aiming to address social media’s impact on young people’s mental health. But in this episode, Elain ...

In the final episode of this Tech Tonic season, FT correspondents weigh in on the trends that will determine the future of social media. From Meta’s Threads to artificial intelligence, we ask how platforms will look and feel in years to come. The FT’s deputy Lex editor, host E ...

Elon Musk took over Twitter with the promise of promoting free speech and making the loss-making platform profitable again. But his critics say he’s destroying Twitter’s culture and driving it to bankruptcy. How much danger is the company really in? In the first episode in a n ...

Likes, lighting, and Lil Miquela. Influencers have taken over the online world, promoting everything from brands to lifestyle changes. But, what does it mean to exert influence over somebody and how has the rise of social media created a whole new category of the influencer? I ...