The Room Where It Happens...

The Room Where It Happens...

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The Propaganda Playbook: Scientology (A $380,000 Funnel And 65 Million Written Words) - #Marketing - Ep. 127

The most sophisticated sales funnel ever built isn’t from a tech startup. It’s not Amazon, it’s not Apple, it’s not from any business-school case study you’ve ever read. It’s a religion. The man who built it wasn’t a theologian or a prophet - he was a science fiction writer who h ...  Show more

The Propaganda Playbook: AI Fraud (He Made $1.8 Billion With 800 Fake Doctors) - #Marketing - Ep. 126

There’s a moment when the future shows up and the people writing about it forget to check who’s actually building it. The New York Times just profiled a guy who built a $1.8 billion company from a house in LA with two employees and a stack of AI tools. The internet lost its mind. ...  Show more

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