186 - How Brand Strategy Works — with Mika Sa...

Chris Do sits down with artist and designer Scott Clum to explore the evolution of snowboard and skate culture's visual language. In an era increasingly dominated by AI and push-button gratification, Clum champions the tactile, utilitarian process of making art and embracing the ...  Show more

In this continuation of their dialogue, Chris Do and Matt Essam tackle the confusing distinctions between having a personal reputation and building a true personal brand . Many creative professionals experience internal resistance when considering a personal brand, often fearing ...  Show more

<span style="font-weight: 400;">For this episode, let's revisit a Strategy Skills classic where we discuss how to identify a corporate strategy.</span>

<span style="font-weight: 400;">It is actually very simple to know if a study qualifies as a corporate strategy study. ...

Have you ever put a lot of time and energy into strategy work, but instead of finding clarity, ended up even more overwhelmed by conflicting priorities? Harvard Business School professor Felix Oberholzer-Gee says it doesn’t have to be this way. He argues that all companies should ...  Show more

Are you a creative looking to expand your services to include brand strategy? Or maybe you're a business owner wondering if you should work with a certified brand strategist or not.

In this episode of The Profitable Graphic Designer Podcast, we sit down ...

To many people, strategy is a total mystery. But Harvard Business School professor Felix Oberholzer-Gee says strategy doesn’t have to be complicated if you focus on creating value. “Strategy’s simple. It’s a plan to create value,” he explains. “The way a company plans to create t ...  Show more