E36: Tough Love Advisors on new beginnings, b...

Huda Al-Lawati is a veteran private equity professional across emerging markets having had executive roles at companies like Gateway Partners, Savola and Abraaj. Huda has recently launched Aliph Capital, a private equity fund that focuses on the mid market segment.  I sat down wi ...  Show more

When Hassan Sawaf started working on machine learning in the 90s in Germany, no one thought advancements in AI would bring us to where we are today. Not even Hassan himself! In fact, people thought the AI field was too 'theoretical'. In this conversation, Hassan talks to us about ...  Show more

It's hard to know where to start with running highly effective social media influencer marketing. Everyone talks about it, but few have successfully nailed it repeatedly and reaped the rewards Ciaran talks with agency founder Sedge Beswick from SEEN Connects, an innovative that s ...  Show more

Swipe right on... Twirla? Creating ads for a contraceptive patch on dating apps is emblematic of the innovative approach that Amy Welsh, the Vice President of Marketing takes at Agile Therapeutics. Welsh has no shame in working with marketing agencies to utilize the advantages th ...  Show more

There’s no guidebook, no course for marketing in the social media age. Yet platforms like Facebook, TikTok and Instagram have proved to be fertile ground for marketing and presenting personality-first ad campaigns.Two influencers-turned-brand-founders Sabrina Sadeghian of the ski ...  Show more

Before customers click that “buy” button, they’ve been exposed to your brand time and time again. This is your company’s “customer journey” — and this journey is constantly changing. AcuityAds’ Chief Strategy Officer, Seraj Bharwani, shares what brands need to know to create a se ...  Show more