How Marketers are Extending their Audience Re...

Best practices told you to optimize reputation across all 10,000 locations equally—but granular competitive data just revealed that 7,000 of those stores don't need it, and you're wasting millions on the wrong priorities. The era of broad-based marketing is over. Michael Walrath ...  عرض المزيد

Most websites are bleeding traffic before visitors even see the page… and Google Analytics can't tell you it's happening. Pantheon's data shows that if your site takes longer than 2 seconds to load, users swipe away before your page even renders. The magic number is now under 1 s ...  عرض المزيد

How can marketers strike a balance between brand awareness and long-term thinking? Vibhor Kapoor,  Chief Business Officer of NextRoll and former President of Adroll, joins me to discuss the importance of brand purpose and standing out in a crowded market. We explore the concept o ...  عرض المزيد

Think you know the basics of marketing? Think again. Ralph and Kasim show you how to spice up your marketing fundamentals with some cutting-edge tools and techniques. They reveal the secrets of crafting messages that stop people in their tracks and make them drool over your offer ...  عرض المزيد

What are the top marketing trends to watch out for in 2024?   In this special solo pod, Daniel discusses five key trends that marketers should be aware of. From outsourcing talent overseas to leveraging AI for personalized marketing, will long-term partnerships with influencers b ...  عرض المزيد

<span>In this powerful episode, Rashad Bilal and Troy Millings sit down with the incredible Ericka Pittman to delve into the world of marketing strategy. As a former Chief Marketing Officer (CMO) and an expert in the field, Ericka provides invaluable insights into the role of ...