Marketing Through Storytelling -- James Ontra...

B2B marketers struggle with dark funnel attribution challenges. Chris Golec, CEO of Channel99 and former Demandbase founder, explains how 70% of website traffic gets misclassified as "direct" when it actually comes from identifiable marketing channels. The discussion covers view- ...  Show more

B2B marketers struggle with dark funnel attribution challenges. Chris Golec, CEO and founder of Channel99 and former founder of Demandbase, explains how to solve marketing attribution problems that hide 70% of website traffic sources. The discussion covers view-through attributio ...  Show more

Founder and former CEO of Alpha Inbound, Nigel Thomas, from David to Goliath, shares insights on the intersection of sales and brand marketing. Discover how aligning these strategies can enhance the customer journey and boost newsletter sign-ups. Show NotesConnect With: Nigel Tho ...  Show more

Curious about how Web3 will affect businesses? Wondering why your business should pay attention? To dig deeper into the impact of non-fungible tokens (NFTs), social tokens, decentralized autonomous organizations (DAOs), and the metaverse on creators, entrepreneurs, and markete ...

Founder and former CEO of Alpha Inbound, Nigel Thomas, shares insights on transforming from near suicide to scaling David to Goliath with 100,000 subscribers in just one year. Join Nigel as he delves into the strategies, struggles, and mindset that fueled this remarkable journey. ...  Show more

#376: James Wedmore is on the show to teach us how to actually make progress and grow your business, maintain self-integrity, focus on committing, and how to get into the genius zone. Podcast show notes available here: https://www.smartpassiveincome.com/session376 See Privacy Pol ...  Show more