Brand It Like Beckham: Can the Soccer Star Sustain the Hype?

Brand It Like Beckham: Can the Soccer Star Su...

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Wharton Marketing Matters: Groov Founder Dan Cataldi on Reinventing Custom Orthotics

Dan Cataldi, Founder of Groov, joins Barbara and Americus to explain how the company uses iPhone-based 3D scanning to create custom inserts, why proprietary data and speed matter for defensibility, and how brand identity and packaging help build long-term advantage. Hosted on Aca ...  Show more

Wharton Moneyball: Inside KenPom - The Numbers Behind College Basketball

Ken Pomeroy, college basketball statistician and founder of KenPom, joins Wharton Moneyball to break down tempo-free efficiency ratings, the four factors (shooting, turnovers, rebounding, and free throws), and how he evaluates prediction accuracy and calibration across a full sea ...  Show more

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Beckham Reveals All on Messi & Netflix Doc
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On the latest episode of Stick to Football, brought to you by Sky Bet, we are joined by footballing legend David Beckham.


With Netflix’s four-part Beckham documentary released, David relives his glittering career with former Manchester United team-mates Gary Neville ...

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The battle for football
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Why plans for a European Super League won't go away. Ed Butler speaks to James Montague, author of the book The Billionaires Club: The Unstoppable Rise of Football’s Super-rich Owners, about why creating a Europe-wide league of the richest clubs made so much sense to football clu ...  Show more

Taking football global
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The pitfalls when soccer tries to break into the US and Asian markets - and when American football tries to break into Europe.Ed Butler looks at the plan by Javier Tebas, president of La Liga, to take the top-flight Spanish football league international. It includes an as yet uns ...  Show more

The rising stars of football and their money
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The World Cup is a catwalk of footballing talent. Lesser known players are thrust into the spot light and launched onto the global soccer scene often with an enormous increase in wages. But how much do those young, impressionable players know about personal finance? We've all see ...  Show more