SaaStr 105: Why Marketing Is Eating Sales, Ho...

SaaStr 846: 10 Things to Know Before You Deploy Your First AI SDR with SaaStr's CEO and CAIO If you're about to roll out your first AI SDR, or you're on your second or third deployment and still not getting the results you want, this one's for you. Amelia Lerutte, SaaStr Chief AI ...  Show more

SaaStr 845: How SaaStr Built a $5 million Pipeline Machine with 1.5 Humans and 20 AI Agents with SaaStr's Chief AI Officer and Momentum from Salesforce's VP of GTM Amelia LeRutte, SaaStr's Chief AI Officer (and the person Jason Lemkin calls "the AI Agent Whisperer"), breaks down ...  Show more

Kipp Bodnar is the Chief Marketing Officer of HubSpot, where he sets HubSpot's global inbound marketing strategy. Prior to his role as CMO, Kipp served as VP of Ma ...

Jonathan Yaffe is not joking when he says our economy is changing. No, he isn’t talking about the rise and fall of the stock market or the way consumers distribute their money. What he is talking about is a culture shift, from a ...

By now you’ve probably heard a lot of our guests talk about the need for marketers to have a 360-degree of their customers. But that begs the question why? What makes up that 360-degree view and what benefits does having all this data actually do for your business?

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How can marketers strike a balance between brand awareness and long-term thinking? Vibhor Kapoor,  Chief Business Officer of NextRoll and former President of Adroll, joins me to discuss the importance of brand purpose and standing out in a crowded market. We explore the concept o ...  Show more