The fight for digital privacy
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Naomi Brockwell, Founder of NBTV Media, discusses the true cost of "free tools," and why we need a major mindset shift when it comes to trading value for value. She also discusses the illusion of privacy versus the reality that data brokers are working in, and how AI ...
Rohit Maheswaran, Co-founder and Chief Product Officer at Lifesight, explores market mix modeling and modern media buying in an age of online privacy. With privacy regulation changes like GDPR, CCPA, and the departure of third-party cookies, marketers are becoming anxious. How ...