The Story Seller with Bernadette McClelland, ...

In this podcast transcript, Victor Antonio emphasizes the critical role of strategic language in preventing customer defensiveness during sales negotiations. He argues that blunt phrases like "you're wrong" or the word "but" trigger instinctive resistance in a buyer's brain, whic ...  Show more

Motivation Mechanics Motivation activates when real motivation > fear of rejection, creating the threshold needed to push through sales resistance and take consistent action. Action triggers when pain of staying the same > pain of change, making discomfort with current state the ...  Show more

Summary: Andy Tanner talks with Bryan Thayer In this special episode. They share insights on how to raise capital for business and real estate deals and how you may already ...   Show more

The resilience of a single mom that just wouldn't accept defeat or allow any setback really has blazed a new path for an industry that is really picking up steam. In this episode, we sat down with a lady who was truly building a business that was before its time. Now she is 10 ye ...  Show more

Today's powerful case study edition of the podcast showcases a past member of my mastermind group who has skyrocketed her business, and is now on track to generate multiple 7-figures a year in revenue! In this episode you'll meet Zarayda Groenhart, who reveals the ke ...

When Patrick O'Shaughnessy and Brent Beshore asked us to give a talk at their incredible Capital Camp conference, we knew we had to bring something special. So we spent months combing through the Acquired back catalog and cataloged our 12 favorite lessons from the 200+ stories we ...  Show more