Creating Content for TikTok

What makes someone go from caring about a cause to taking action? In this episode of the DMI podcast, host Will Francis speaks with James Misner, Founder of The Kipos Group, about how nonprofits use storytelling, audience insights, and relationship-building to inspire action, and ...  Show more

Ever wondered why so many people add “Reddit” to their Google searches? In this episode of the DMI podcast, host Will Francis speaks with Sam Hughes, Head of Industry at Reddit, about what makes the platform such a trusted source of information and advice.Sam explores how people ...  Show more

TikTok isn't just about dancing.  In 2022 over 66% of TikTok users are over the age of 18 and on average they open the app 16 times a day.  Being an early adaptor is key to get your business out there on any new platform. But understandably starting out on TikTok can be really da ...  Show more

Are you curious about TikTok? Wondering how to use TikTok for your marketing? To explore what marketers need to know about TikTok, in this episode I interview Rachel Pedersen. Rachel is an organic social marketing pro and host of the Social Media Secrets podcast. USEFUL INFORM ...

Looking to diversify your social advertising? Wondering if TikTok might do the trick but you’re not sure how to get started? To discover everything you need to know including the key elements of TikTok ads and a simple process for crafting ad creative that works, I interview M ...