Rare Beauty CMO on Seeing the World Outside F...

If you’re wondering why your good ol’ marketing playbook no longer works, the answer probably lies in the funnel you’re targeting. Turns out, the buyer changed the route.Recorded live at Advertising Week New York, this episode of Marketing Vanguard features Jenny Rooney in conver ...  Show more

AI gives every marketer access to similar tools. So, how’s that going to help your brand stand out? Live from the Marketing Vanguard stage at Brandweek 2026, Jenny Rooney sits down with MasterCard’s Executive Vice President of Global Brand Strategy and Innovation, Cheryl Guerin, ...  Show more

Discover the secrets behind the success of Selena Gomez’s Rare Beauty, as Ari Murray talks with Katie Welch, the CMO of Rare Beauty in this live recording from Marketingland. Learn how Rare Beauty leveraged social media, particularly TikTok, to fuel the popularity of their produc ...  Show more

In this episode of Shopify Masters, we get a behind the scenes look at Rare Beauty, the cosmetics brand by Selena Gomez as its Chief Marketing Officer Katie Welch shares their marketing strategies. We chat about their approach to brand storytelling, how they’ve built an inclus ...

Is it possible to be hot, smart, and rich? According to angel investor and entrepreneur Maggie Sellers, it is. And she’s teaching everyone how on her viral TikTok, sharing tips on how to start investing to what your budget breakdown should look like. On today’s ep, Maggie shares ...  Show more