BOM - This is Marketing by Seth Godin

Burt Mulwitz is based in Pataya in Thailand. He has been investing in real estate over 7 decades. On today's show he is sharing a funny story of a 68 unit property that I suspect my brother was living in. To connect with Burt call 310-922-1175 or visit his website at burtmentor.c ...  Afficher plus

Chad was one of the founding members of Left Field Investors and today coaches passive investors on how to make thorough evaluations of investment options. Not a substitute for a financial advisor. But rather an experienced passive investor in real estate who has developed proces ...  Afficher plus

This Is Marketing: You Can't Be Seen Until You Learn to See by Seth Godin

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Seth Godin's This Is Marketing, focusing on seven key principles. Godin argues that effective marketing prioritizes meaningful change over product sales, targeting a specific niche ("smallest viable market") and building trust through storytelling. <s ...

Few names carry the weight of Seth Godin when it comes to modern marketing.With over 20 bestsellers, including Purple Cow, Tribes, Linchpin and This is Marketing, Godin has reshaped how businesses connect with their audience. Known for his emphasis on permission marketing—engagin ...  Afficher plus

Wondering how empathy can help your marketing stand out? Curious how trust and tension help marketers retain their customers?

In this episode, I interview Seth Godin, one of the great thinkers of our era, a prolific blogger and the author of 18 books. 

Sh ...