Customer Before Product: A Different Way To W...

Chris Hudak launched Escapod to solve his own outdoor camping frustrations, building it from a garage project into a multimillion-dollar off-road camper company. By skipping traditional dealerships, vertically integrating production, and leveraging AI tools, he navigated major in ...  Afficher plus

Kent Yoshimura and Ryan Chen started Neuro in a dorm room, mixing nootropic powders into chewing gum and betting that a product nobody had tried before was exactly what people needed. A decade later, that bet paid off. Neuro is a nine-figure brand in major retailers nationwide.Fo ...  Afficher plus

You've built a product, but how do you take it to market? And who even wants it? To answer that, we've set up a unique call between an entrepreneur and an expert. Birna Dröfn Birgisdóttir built a brainstorming tool called Bulby, and is now ready to take it to market — but isn't s ...  Afficher plus

Figure out if you’re selling a product that will appeal to early adopters, people who need it, or the masses on today’s episode of Seth Godin’s Startup School. This week Seth explains how Google makes billions through clickable ads, discusses the difference between making somethi ...  Afficher plus

Ben Feys and Kevin Niehoff had a problem. As young professionals working busy day jobs, they struggled with skincare issues like acne and eczema but couldn’t find products that worked for them. Rather than accept their fate, these best friends decided to take matters into their o ...  Afficher plus

Let's talk about sales! In part of this series Ryan shares his strategies to almost guarantee sales from the day you launch your first product. Too many entrepreneurs get crickets when they start an e-commerce business and go mad trying to only use ads and find it very difficult ...  Afficher plus