How Scarcity Influences What You Buy & How So...

“Your call is very important to us.” Companies say things like this all the time in an effort to sound customer-focused and trustworthy. But do phrases like that actually reassure people—or do they quietly create the opposite reaction? Source: Michael Maslansky author of The Lang ...  Show more

Most credit cards have that little 3- or 4-digit security code you constantly get asked for when shopping online. It can feel like a nuisance—but that tiny number plays a surprisingly important role in reducing fraud in a very simple and effective way. https://www.chase.com/perso ...  Show more

Ever had one of those late-night online shopping sprees that you just knew you’d regret in the morning? Our inner state of mind is so instrumental in shaping what we do and how we do it, that if we don’t manage our own mind and emotions in a healthy way, it’s almost impossible to ...  Show more

Welcome to Impact Theory where I like to bring in guests that will challenge your thinking and help you rise to the occasion of defining your purpose and thoughtfully choosing how to live life well. Today, I’m unpacking the complexity of human rationale and the lack of it as we e ...  Show more

My philosophy as a doctor has always been connect first, educate second. People don’t care how much you know until they know how much you care. And this goes for all relationships, not just doctor-patient. Good communication is something we’d all like to master. And today’s gues ...  Show more

Jonathan Haidt is a Professor at New York University’s Stern School of Business, social psychologist, and an author. The kids are not alright. Mental health is plummeting while anxiety and depression is on the rise. Just what are the contributing elements? Is it social media? Hel ...  Show more