How can You Become a Data Hero -- Aron Clymer...

Clean data beats clever algorithms in AI marketing. Katrina Wong, Chief Marketing Officer at New Relic, brings 20+ years of enterprise go-to-market experience to the data-versus-AI debate. She argues AI functions as an operating system, not a standalone tool, becoming the intelli ...  عرض المزيد

Marketing teams keep paying for tools they no longer need. Katrina Wong, Chief Marketing Officer at New Relic, explains why AI is replacing entire categories of MarTech software. Her team canceled a competitive intelligence subscription after building roughly 85 AI agents to gath ...  عرض المزيد

Companies have access to more of their data than ever before. But using it to inform real-time decision-making remains a challenge. Chip Kleinheksel talks to Skyworks Solutions’ CIO, Satya Jayadev, and Deloitte's Som Suresh, about how leading companies are turning data into reven ...  عرض المزيد

How do you build a career or a team in the Era of Large Language Models and what happens to talent development when even the lowest intern needs full-stack CMO skills?   In this episode of Copy Chief Radio, we're going on a mind-bending ride with Aaron Winter, Founder of Dig.On, ...  عرض المزيد

<span style="font-weight: 400;">Every business likes to claim that it is "data-driven" or at least "data-informed," but too often, that's not the way things actually work. Data is relegated to an IT function, siloed and, in some cases, boils down to simply producing more repor ...

My guest this week is Auren Hoffman. Auren is the CEO of Safegraph, which curates data on physical locations. He also founded LiveRamp, a public data connectivity business. Auren knows more about data businesses than almost anyone I know and that is the topic of today’s discussio ...  عرض المزيد