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What Everyone Gets Wrong About B2B Influencers with Sarah Adam, Head of Growth Partnerships & Influencer Marketing at Wix | Ep. 414

Influencer marketing isn’t just for DTC anymore, and Sarah Adam is here to prove it. As the force behind Wix’s growing B2B influencer strategy, Sarah shares how she built a program from scratch to scale, working with hundreds of creators across LinkedIn, Instagram, TikTok, and mo ... Show more

. 36min 55sec

How To Build Fandom with Kimberly Veale, SVP of Marketing & Communications, Portland Fire | Ep. 413

The playbook for building a sports team just changed…and most brands aren’t thinking big enough. Daniel sits down with Kimberly Veale (SVP of Marketing & Communications, Portland Fire; ex-Golden State Warriors & Valkyries) to break down what it actually takes to build a fanbase b ... Show more

. 33min 32sec

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