342: How to Lower Your Cost per Conversion - Part 1: Cost per Click

342: How to Lower Your Cost per Conversion - ...

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Let's Build a Competitor Conquest Campaign! (Episode 530)

Thinking about bidding on your rival’s brand name? It sounds like an aggressive, high-reward growth strategy: bid on a competitor’s name or trademarked product, show up at the top of the page, and offer a compelling alternative to pull high-intent buyers away from the competition ...  Show more

Rebuilding Your Google Ads Based on Revenue (Episode 529)

Learn how value based bidding can be used to improved the quality of your leads. In today's podcast Chris Schaeffer discusses how offline conversion tracking works and how you can get setup for this kind of bidding strategy.Try Opteo for free for 28 days - https://opteo.com/pspCh ...  Show more

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