435. Dive into Word of the Year 2023

Black Friday isn't your only opportunity to make big sales in Q4. Treating the entire holiday season like one big promotion could be costing your product business serious revenue. In this episode, I'm breaking down the 4 distinct buying windows between October and January and how ...  Show more

Are you spending all your time trying to create more content when there are other ways to get your products in front of more customers? In this episode, I break down why I believe wholesale is one of the most powerful growth channels for product-based businesses and why I would p ...  Show more

For the last couple of years, instead of New Year's Resolutions or large scale yearly goals, I have picked a word of the year. I pick one word at the start of the year and then I use that as my guiding light, my North Star for the year. So over the holidays, I spent time reflecti ...  Show more

Around this time every year, people begin to declare to me the WORD they have chosen to guide their lives for the following year.  I like words - especially when combined with wisdom and a few wisecracks - but that might be just me.  Still, I'm always amazed at how excited peop ...  Show more

Are You Choosing a Word For The Year? Around this time every year, people begin to declare to me the WORD they have chosen to guide their life for the following year.  I like words - especially when combined with wisdom and a few wisecracks - but that might be just me.  Still, I' ...  Show more

Think having a word of the year means picking one generic term and calling it good? I tried that. It didn't work. Last year I went with "joyful" and it was solid. But this year I realized something during an Inner Circle call that changed everything. One word isn't enough if it d ...  Show more