SPI 643: Marketing in 2023—What Should We Foc...

#927 In a world of infinite content, storytelling is a superpower and the number one way to stand out. As entrepreneurs and creators, sharing stories that move people, build trust, and convert should be a vital component of our success strategy. If you don't believe you can pull ...  Show more

#926 Fully fake creators, made-up reviews and testimonials, AI slop for days, and scam offers have driven us deep into a trust recession! People are now spending more time figuring out if you're legitimate than they do watching your actual content. If you don't have the right pro ...  Show more

IN THIS EPISODE, YOU’LL LEARN: 09:24 - What ESG investing is and why these new portfolios are needed. 14:49 - What data shows for socially conscious companies’ returns versus the broader market. 22:04 - The future of socially conscious investing in the next five to ten years. ...  Show more

Ronnie Teja has a strong personality, and he knows it. That’s why he’s not afraid to give his opinions on the state of SEO. Teja returns to the podcast to break down how to use SEO to gain traffic and the AI tools to scale at speeds. He is a self-taught digital marketer, entrepre ...  Show more

Is your marketing fizzling out? Are you wondering how to employ a sustainable strategy to grow your business? To discover the benefits of community and why it’s a powerful marketing strategy, I interview Mark Schaefer.

Guest:

Trey Lockerbie brings on the founder and principal of Rangeley Capital, Chris DeMuth. After discussing a company called Planet with Josh Wolfe on episode 399, Trey wanted to explore the SPAC merger with DMY Technologies which has a definitive vote scheduled for December 3rd, 2021 ...  Show more