Put Everyone on the Front Lines

Profit matters, but it’s not the whole story. In this episode, Jason Fried and David Heinemeier Hansson talk about building a company around independence instead of endless growth. They reflect on finding the right size for a business, keeping costs low to preserve freedom, and c ...  Show more

Not every decision comes from a spreadsheet. In this episode, Jason Fried and David Heinemeier Hansson talk about trusting your instincts when building something new. They share how experience sharpens those instincts over time, and how real products produce the feedback that act ...  Show more

My secret for creating a sustained, successful business? Customer support excellence! 11 years in business, thousands of customers served, and I think it’s safe to say I’ve learned a thing or two about how to make a customer's experience top-notch and unforgettable. Would you lik ...  Show more

Who is your customer? Today, Alex (@AlexHormozi) talks about the concept of 20% of customers spend 80% of the money, why researching and profiling your customer is incredibly important, and providing more valuable products customers consume because after all, the buying power lie ...  Show more

As a business coach, one of the most asked questions Fiona gets from people who approach her for help is how to get more clients and customers for their businesses. In this coaching episode, she shares her top 10 tips that she recommends every small business owner must do to achi ...  Show more

Takeaways It Doesn’t Matter What You Want: There's nothing that frustrates buyers more than getting cold messages that are all about you. You know the ones I’m talking about… where every paragraph, or maybe even every sentence, starts with “I.” I hope, I just, I wanted, I think, ...  Show more