With Great Data Comes Great Responsibility at...

What if the marketing channel getting the least resources is actually shaping your entire brand reputation? Daniella Sampson reveals why B2B teams chase the wrong AI trends while underfunding social media. She breaks down GEO vs SEO, why monitoring 10,000 prompts daily is mostly ...  عرض المزيد

Every startup hits the same ceiling: your founder customers love you, but they won't get you to $200M. So how do you move upmarket to enterprise without losing the community that built you? Harmony Anderson, VP of Growth & Marketing at Superhuman, gets into the real mechanics of ...  عرض المزيد

Is it time to completely redefine one of the most basic metrics in our industry? One consortium group of big players thinks so. Also: Consumers don’t want your AI, behind the scenes at X’s ad sales, and the bizarre livestream that sold millions, with barely a word uttered.

This is Part 2 of Cindi's interview with Michelle Jacobs, President and co-founder of marketing measurement agency Alight Analytics.

In Part 1, Michelle shared tips for keeping up with the rapid pace of change in the industry and explained in what ways data can transfor ...

Watch Carol and Tim LIVE every day on YouTube: http://bit.ly/3vTiACF. Bloomberg News Economics Editor Molly Smith and Bloomberg News Rates Reporter Michael Mackenzie break down news that US retail sales barely rose in May and prior months were revised lower, pointing to greater f ...  عرض المزيد

This week, NYU Stern School of Business finance professor Aswath Damodaran, joined to talk about why corporate earnings reports and regulatory filings keep getting longer, and why it's not necessarily a good thing for investors. Professor Damodaran explained why he thinks we are ...  عرض المزيد