“It’s Edible!” The Origin of Breakfast Cereal...

Vikings! Even centuries after their heyday, these seafaring Scandinavian raiders are the subject of countless works of fiction and film -- and some of the stories about them are true. And, legend has it, there was one sort of Viking even other Viking feared: the Berserker. If you ...  Show more

We all know the image of European knights: clad all over in plate armor, they conquer enemy forces and mythological creatures alike. But... how much of this historical stereotype is true? In today's episode, Ben, Noel and Max ask explore the nuts and bolts of historical armor: ho ...  Show more

It’s the year 2000 and, for the first time in almost a century, Kellogg’s is no longer America's top cereal maker. Now a new CEO is in the driving seat, and he’s on a mission to win back the cereal crown from General Mills.But even as the two rivals slug it out for number one, th ...  Show more

World War II is in the rearview mirror, and breakfast cereal is on the brink of a new calorific era. Post Cereals decides to break from its healthful past and start sugar coating its cereals. It’s a move that leaves Kellogg’s and General Mills in a quandary: should they follow Po ...  Show more

Es 1904 y Quaker Oats está a punto de hacer una entrada explosiva en el negocio de los cereales fríos. Ante el riesgo de quedarse atrás, Will Kellogg finalmente decide que es hora de enfrentarse a su hermano. Corta los lazos y lleva las hojuelas de maíz originales al mercado, con ...  Show more

It’s the late 1950s and General Mills is playing catch-up. While Kellogg’s and Post are thriving on the back of animated characters and sugary cereals, General Mills’ cereals are looking stale. So now the Cheerios maker is on a mission to create its own roster of cartoon heroes w ...  Show more