The Science of Persuasion | Vanessa Bohns

Most people hesitate before answering. This episode is about what to do with that hesitation. James Patterson is the most popular storyteller of our time and has written more than 200 novels since 1976. Patrick Leddin, PhD, is the author of the Wall Street Journal bestseller The ...  Show more

Plus: How to increase vagal tone, improve heart health, and reduce inflammation. Kevin J. Tracey, MD, is president and CEO of the Feinstein Institutes for Medical Research at Northwell Health, a pioneer of vagus nerve research and author of the recent book, The Great Nerve: The N ...  Show more

Vanessa Bohns talks about how all of us have hidden influence and how we can use it effectively. 

— YOU’LL LEARN — 

1) Why we end up underestimating the willingness to say yes 

2) How to get more com ...

In this episode we discuss an old trick palm readers use that you can leverage to get people to do what you want, why persuasion does not lie just in the message itself, but rather in how the message is presented, what the research reveals about why the context matters as much, i ...  Show more

In this vault podcast episode, I chat with Mindy Weinstein, author of "The Power of Scarcity," about the role scarcity plays in our daily lives, particularly in your relationship with money. Mindy explains that scarcity is the strongest influence factor and is the unavailability ...  Show more

In this episode we discuss the incredibly important thing that everyone (including you!) get’s wrong about presence, we explore how to prime yourself for the best performance in moments of pressure and high stakes situations where other people are watching and judging you. We loo ...  Show more