#212: Innovation Through Analytics Within the...

Everyone's posting their AI projects online like proud pet owners sharing videos of their cat doing something marginally impressive — cute, occasionally clever, sometimes a little cringe. And the Analytics Power Hour is no different! In this co-hosts-only episode, Tim, Michael, a ...  Show more

Twenty years of digital marketing created something of a monster: companies poured enormous investment into analytics teams, MarTech stacks, media capabilities, and data infrastructure—and then watched all those functions march off into their respective silos to work really, real ...  Show more

<span style="font-size: 10pt;">Do you know how powerful analytics can be in transforming a brand? In this episode, I'm excited to introduce Celina Wong, the Senior Director of Analytics and Strategic Insight at TULA Skincare. We dive into how Celina's expertise in data analyti ...

How can we influence consumers to make choices based on desire rather than logic? Rory is joined by Gary Davey, CEO of SKY Studios and Tristan Thomas, VP Marketing of Monzo Bank to explore their commercial successes and debate why data and reason don't always result in the best c ...  Show more

Dr. Sara Beckman of UC Berkeley’s Haas School of Business joins Scott to answer a question about innovation in the robo-advisor space. They also share their thoughts on the costs and benefits of blockchain, how to structure successful teams, and why it’s crucial to have mentors y ...  Show more

In this bonus episode, Scott and Susan talk with Dr. David Marco, President of EW Solutions and global authority in data governance.  We answer more questions from the Achieving More With Data: The ...