03 - How to reach Gen Z with Jake Bjorseth

Alex Rynne has spent 10 years inside LinkedIn as a Senior Content Marketing Manager. She and Daniel talk about what's working on the platform in 2026, why most B2B brands are boring when they don't have to be, and why the "post just to post" habit is drowning everyone in a sea of ...  Show more

Kelly Cheng, CMO at Goldcast, joins Daniel to talk trust, mind share, and how B2B Marketing can break through when the internet is drowning in AI slop. In a feed full of AI avatars and synthetic everything, the stuff that actually earns trust is the stuff AI can't manufacture. Wh ...  Show more

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This week on The Girls in Marketing Podcast, we're talking about how to market to the new generati ...

Amin Shaykho, CEO of Kadama, delves into branding strategies for Gen Z. Gen Z is a social media generation that craves authenticity. They see through inauthentic content a mile away and hate when they think they are being bombarded by ads. To reach this demographic and build a br ...  Show more

Today’s episode is #3 in our six-part series Marketing For The Now. This show is all about marketing to Gen-Z.  I talk to several top marketers around the mindset and tactics for reaching this important generation. Enjoy! Let me know what you think. Tweet me or leave a re ...

Jason Dorsey is the leading Gen Z and Millennial expert. He is President of The Center for Generational Kinetics. He has led more than 65 generational studies, worked with over 700 companies, and his new book is Zconomy: How Gen Z Will Change the Future of Business. Top 3 Value B ...  Show more