Creativity and TikTok | Happy Hour Series 01

From now through January, four words decide whether people open your email: outlook, trends, prediction and forecast. Jay explains why everyone wants to know what’s coming and why these words belong in every subject line, webinar title and offer right now. He also shares the cont ...  Show more

What if your ads are only driving 10% of your sales? Sorin Patilinet, Global Marketing Effectiveness Lead at PepsiCo, says most Marketers are measuring the smallest lever they've got. This engineer-turned-Marketer spent 13 years building the Marketing effectiveness practice at Ma ...  Show more

Podcast listeners: This is a fun conversation where we go in-depth into how TikTok is evolving and aging up, and our insight into how these platforms evolve; as marketers and creators hit scale. If you’ve been thinking about going in on TikTok, this talk is a must listen. If y ...

Erica Spitzley and Cassie Tucker are crazy about two things: marketing and happy hour. So when one happy hour turned into a four-hour conversation about the best and brightest marketing ideas, they knew they had to build a bigger table, so to speak. They created the Marketing Hap ...  Show more

In today’s episode, I speak with amazing community members who donated to my 12 hour TikTok live stream for the AllInChallenge back in 2020. The questions range from unlocking happiness, hiring vs firing, why IP is the game, to much more. If you have a question for me use the ...

Cheers! Join us for this new segment, celebrating women doing amazing things in the beverage industry as we wind down the week and discuss what's on our minds. Come relax with us!