The Ringer: Bill Simmons

Roy and Ryan were avid outdoorsmen who wanted a cooler that wouldn’t break. So they built one themselves.The result was YETI: a high-end cooler that early retailers thought nobody would buy. But serious outdoorsmen did—and eventually YETI escaped its niche, becoming a status symb ...  Show more

Today’s callers: Shawn from Saskatchewan weighs whether brand-building or licensing is best for his card-based party game. Then Shirin in Texas wants to differentiate her graphic stationery in a crowded Etsy marketplace. And Mark from New Jersey works through refocusing his line ...  Show more

The Ringer’s Tate Frazier reintroduces ‘One Shining Podcast’ with it’s producer Kyle (2:14), before he is joined by Bill Simmons to discuss Tate’s role at the very beginning of ‘The Ringer,’ the inception of ‘OSP,’ the new iteration of the show, college basketball story lines, Bi ...  Show more

The Ringer's Bill Simmons runs through six sports topics, including playoff hopes for Lakers and Warriors, the Patriots' poor spending habits, the uncertain future of NFL Network's ‘GMFB,’ all-time in-game dunkers, and more (1:58). Then Bill is joined by Jason Goff to discuss the ...  Show more

We go head-to-head with the wise and opinionated Bill Simmons (podcaster, sportswriter, cultural critic, founder of The RInger). And yes, we go deep: Jason gets to talk baseball, Will gets to talk soccer, and Sean dives into the psychology of sport. With a guest like this, we’ ...

Zach and The Ringer's Bill Simmons pick their Western Conference All-Stars and talk trade deadline possibilities, the Nets without KD, Ben Simmons, more. Learn more about your ad choices. Visit podcastchoices.com/adchoices