Should you work for a YouTuber?

Should you work for a YouTuber?

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Yes Theory and the Art of Making People Care

Most of the internet runs on negativity. But Yes Theory built a massive audience doing the opposite. They’re a group of filmmakers known for traveling the world, meeting strangers, and living by one idea: “seek discomfort” the belief that the best moments in life exist outside yo ...  Show more

Why Sam Altman Spent $100M on 10,000 Viewers

OpenAI just dropped $100M+ to buy a tech podcast that's only been around for 16 months. On the surface, it makes no sense. But when you look closer, this deal tells you everything about where media, marketing, and the creator economy are headed. We break down why Sam Altman calle ...  Show more

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Aaron DeBevoise used to count YouTube views by hand. Now he’s helping creators like Mr. Beast, Dude Perfect, and Jordan Matter have the financial freedom to grow their businesses. After a disappointing start to his career in investment banking, DeBevoise launched the programming ...  Show more

CC Flashback: Regina Hall
Creative Control

We’re gearing up for a brand new podcast on the creator economy! So in the meantime, check out this past interview from our first season of Creative Conversation in 2018 with legendary actor Regina Hall. 

CC Flashback: Saweetie
Creative Control

We’re gearing up for a brand new podcast on the creator economy! So in the meantime, check out this past interview from our first season of Creative Conversation in 2020 with viral rapper Saweetie. 

Creators: Building an online community with Kevin Fredericks
Hello Monday with Jessi Hempel

Comedian Kevin Fredericks, aka Kevonstage, came to his profession through funny viral videos. He has been building his online following for more than a decade, beginning with side gigs after his regular 9-5 job and YouTube shorts. Today, his content has over 210M views, and he's ...  Show more