71. Why the Virtual Influencer Revolution Mat...

Digital Product Passports (DPPs) are changing how brands connect with consumers, driving circularity and revenue simultaneously. Host Cassandra Napoli invites IoDF’s CEO Leanne Young and CCO Cat Taylor who are using regulation to create traceable, smarter products. They uncover h ...  Show more

Most Gen Zs are eager to rent and resell their wardrobes, but what if clothing brands started designing specifically for this shift? Host Cassandra Napoli invites Julia O’Mara and Brian McMahon, co-founders of Pickle, to unfold how peer-to-peer rental transforms fashion.Julia and ...  Show more

Critic Robin Givhan, analyst Luca Solca, author Dana Thomas and Métier founder Melissa Morris discuss how luxury became a winners-take-all market and how growing consumer scrutiny is driving change.

BoF is investigating how market disruption, new technology and increasi ...

Critic Robin Givhan, analyst Luca Solca, author Dana Thomas and Métier founder Melissa Morris discuss how luxury became a winners-take-all market and how growing consumer scrutiny is driving change. BoF is investigating how market disruption, new technology and increasing consume ...  Show more

At BoF VOICES 2021, Futurists Martin Raymond and Christopher Sanderson examined  the series of fast-paced changes that will dominate the wider world in the coming decade — and advised on how brands must adapt.  The world is at the beginning of an era defined by the emerg ...  Show more

Lil Miquela, a 19-year-old TikTok influencer with more than 3 million followers, has promoted Calvin Klein, Prada, and other top fashion brands. She also happens to be an avatar, an online robot created by a startup with venture funding. Sarah Willersdorf, BCG’s global head of ...